Colonoscopy's Image

saw an article somewhere recently titled "overcoming colonoscopy's image problem". I am not sure if that is what CBS intends to do with their "colonoscopy sweepstakes"!!

more info here http://www.cbs.com/cbs_cares/video/video.php?cid=822059380&cc=7

and whats on offer? - a luxury hotel room stay the night before your colonoscopy!! 

Is that gonna make the poor guy's night any better? Is he going to enjoy his stay dreaming about his colonoscopy the next day??

I would say, put him in some high security prison for a night...at least he'll dream fondly about getting out the next day for his colonoscopy!